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Case study · Portfolio

Perfect Travel Service

How a travel agency in Algiers reached #1 on Google, locally.

Travel & tourism agency · Bir Mourad Raïs, Algiers

The Perfect Travel Service website (Travel & tourism agency) built by SimplerWebs, on a laptop

The context

Perfect Travel Service is a travel and tourism agency in Bir Mourad Raïs, Algiers. It offers trips, Hajj and Umrah services, and visa support.

The owner came to us with a clear need: give his agency a real online presence, a professional site where customers could find and recognize it.

He also wanted to be able to update the site himself, with his team, without depending on a developer for every small change.

The goal

  • Have a professional website and a real online presence.
  • Get found on Google by customers in his area and across Algiers.
  • Be able to manage and update the content in-house.

What they needed

  • A clear, credible site that presents the agency and its services well.
  • A tool his team can update themselves.
  • Strong local SEO to stand out in searches in his area.

What we did

We always recommend the best tool for each client. For top speed we recommend Next.js, but the owner's priority was being able to manage the site himself. So we built a clean, professional WordPress site - a perfect fit for his need for independence.

During the build, we laid strong SEO foundations: careful on-page SEO and local SEO targeted on Bir Mourad Raïs and Algiers, so the right customers find the agency at the right moment.

The goal was simple: a site the team can keep alive, and SEO foundations solid enough to last over time.

WordPress (the client's choice)

Chosen so his team could update the site themselves, without a developer. The right tool for his need for control and independence.

On-page SEO from the build

A clear structure, content and tags made for Google, built in from the start.

Targeted local SEO

Optimized for searches in his area - the ones that bring real customers.

What was achieved

  • Within a few months: top 3, often #1, on Google for key local searches.
  • #1 for “travel / tourism agency in Bir Mourad Raïs” and “Hajj agency”.
  • Several years later, the site still ranks #1 or #2 on various local searches - proof of solid foundations.
  • An excellent SEO score (100) on Google PageSpeed.
Google PageSpeed score (mobile)
Google PageSpeed Insights report for perfecttravelservicedz.com (mobile): strong SEO (100) and best practices, with room to grow on speed.
Google PageSpeed Insights report for perfecttravelservicedz.com (mobile): strong SEO (100) and best practices, with room to grow on speed. 19 juillet 2026.

Local search results, July 2026. Local rankings vary by location and can change. The site has held its position for years on SEO foundations laid at build time.

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Perfect Travel Service Case Study: #1 on Google, Algiers